I was in charge of revamping the logo for "Grosapo",
a manufacturing company growth support service provided by Sumitomo Densetsu Co., Ltd.
Since this was a revamping of a logo design that was already in use, I examined logos that would not be too far removed from the existing service image, but would also give a sense of renewal and freshness.

The logo combines a "dot arrow" as a symbol of business progressing through digitalization, and a "budding leaf" to represent the way a company grows through business development. The overall form is based on the first letter of the service, G. It expresses the way a business grows through the service and opens up new possibilities like budding leaves.

When creating a logo for nide Inc., I will consider and propose logo ideas from various interpretations based on the service details and customer vision.